| description |
<b>What it is: </b>A professional purple shampoo that neutralizes undesired yellow undertones in blond hair, instantly enhancing shine and hydration.<br><br><b>Hair Texture:</b> Straight, Wavy, Curly, and Coily<br><br><b>Hair Type:</b> Fine, Medium, and Thick<br><br><b>Hair Concerns:<br></b>- Color Safe<br>- Dryness<br>- Shine<br><br><b>Key Benefits: <br></b>- Instantly neutralizes undesired yellow undertones for blond hair<br>- Maintains vibrant color and optimal contrast between shades<br>- Achieves ultra-high glass shine for a radiant look<br><br><b>Highlighted Ingredients:<br></b>- Purple Dyes: Neutralize undesired yellow undertones in blond hair.<br><br><b>What Else You Need to Know:</b> This professional purple shampoo has a creamy formula that hydrates, strengthens, and eliminates brassiness with every wash. The Vitamino Color Spectrum system ensures that the hair looks vibrant and brassy-free for up to 100 days.<br><br><b>Fragrance Description: </b>This shampoo has a luminous, spiced-floral fragrance with the top notes of cardamon and ginger, followed by heart notes of mimosa, white lilac, and lily, and the base note of patchouli and white clay.<b><br></b><br><b>Clinical Results:</b> In an instrumental test after application of the L'Oreal Professionnel Vitamino Color Spectrum Professional Purple Shampoo:<br>- 95% agreed that hair looks vibrant<br>- 93% agreed that the product helps maintain the color<br>- 91% agreed that hair color doesn't look brassy<br> |
| variants |
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