| id |
30269 |
| brand |
Virtue |
| name |
Hydrating Curl Shampoo with Jojoba Oil |
| description |
<b>What it is:</b> A rich, non-drying shampoo that gently cleanses and maintains the natural curl pattern while removing excess oils and buildup.<br><br><b>Hair Type:</b> Fine, Medium, and Thick<br><br><b>Hair Texture:</b> Wavy, Curly, and Coily<br><br><b>Hair Concerns:<br></b>- Curl Enhancing<br>- Color Safe<br>- Oily Scalp<br><br><b>Key Benefits: <br></b>- Hydrates<br>- Nourishes<br>- Repairs<br><br><b>Highlighted Ingredients:<br></b>- Water-Soluble Jojoba Oil: Provides moisture and hydration to enhance shine and compatibility and detangle.<br>- Vegetable-Derived Polymer: Facilitates curl formation and definition.<br>- Specialty Rice Protein and Extract with Sunflower Seed Oil: Provides solar protection from the drying and damaging effects of UV rays.<br>-Alpha Keratin 60ku®: a healing protein that’s identical to the keratin that makes up 90% of our hair. It repaves and refills keratin, repairing damaged hair with each use.<br><br><b>Ingredient Callouts:</b> Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, cruelty-free, and comes in recyclable packaging.<br><br><b>What Else You Need to Know:</b> Alpha Keratin 60ku® works with specially chosen hydrators<br>and curl-optimizing polymers to facilitate natural curl patterns while repairing brittle hair that’s more prone to breakage. This premium curl line is free of synthetic colorants.<br><br><b>Fragrance Description:</b> A luxurious blend of juicy kumquat, grapefruit, and peppery<br>greens wrapped in warm driftwood notes keeps curls springy, shiny, and full of life.<br><br><b>Clinical Results: </b>In a consumer-perception study of 50 women who used the Curl Shampoo and Curl Conditioner, after 2 weeks:<br>- 94% of participants said their curls were bouncier<br>- 92% of participants said their hair was softer, shinier, and cleaner-looking between washes<br>- 80% of participants saw more hydrated, well-defined, bouncier curls after just 1 use<br><br>In a consumer-perception study of 53 women who used the Curl Shampoo, Curl Conditioner, and Curl-Defining Whip, after 2 weeks:<br>- 96% of participants saw healthier and easier-to-style hair<br> |
| data |
{'dataFacets': []} |
| categories |
['Hair > Shampoo & Conditioner > Shampoo'] |
| gender |
Female |
| market_id |
51 |
| remote_code |
P468717 |
| is_lost |
0 |
| variants |
[{'upc': '', 'data': ['transfer'], 'isbn': None, 'name': None, 'size': 'Standard 8 oz / 240 ml', 'price': 44.0, 'author': None, 'colors': ['N/A'], 'dosage': None, 'flavor': None, 'weight': None, 'image_url': 'https://www.sephora.com/productimages/sku/s2436707-main-zoom.jpg', 'email_meta': None, 'price_full': None, 'remote_url': 'https://www.sephora.com/product/P468717?skuId=2436707', 'sgr_number': None, 'description': 'Color: N/A; Size: Standard 8 oz / 240 ml', 'remote_code': '2436707', 'stock_count': 1, 'origin_color': 'N/A', 'delivery_days': None, 'additional_upc': None, 'expiration_str': None, 'variant_images': ['https://www.sephora.com/productimages/sku/s2436707-main-zoom.jpg', 'https://www.sephora.com/productimages/sku/s2436707-av-1202507211102482470700-zoom.jpg', 'https://www.sephora.com/productimages/sku/s2436707-av-2202507211102492600700-zoom.jpg', 'https://www.sephora.com/productimages/sku/s2436707-av-3202507211102488250700-zoom.jpg', 'https://www.sephora.com/productimages/sku/s2436707-av-4202507211102485070700-zoom.jpg', 'https://www.sephora.com/productimages/sku/s2436707-av-5202507211102479780700-zoom.jpg', 'https://www.sephora.com/productimages/sku/s2436707-av-6202507211102495940700-zoom.jpg', 'https://www.sephora.com/productimages/sku/s2436707-av-7202507211102482340700-zoom.jpg', 'https://www.sephora.com/productimages/sku/s2436707-av-8202507211102500820700-zoom.jpg'], 'expiration_date': None, 'description_front': None}] |
| date_created |
2026-06-11 14:54:06.225301 |
| date_modified |
2026-06-28 11:37:43.099094 |