id: 33085

Column Value
id 33085
brand Virtue
name Create Hair Texturizing Spray
description <b>What it is:</b> A lightweight, texturizing mist formulated to add shine, natural definition, texture, and volume for long-lasting style.<br><br><b>Hair Type:</b> Fine, Medium, and Thick<br><br><b>Hair Texture:</b> Straight, Wavy, and Curly<br><br><b>Hair Concerns:</b><br>- Hold & Style Extending<br>- Volumizing<br>- Color Safe<br><br><b>Key Benefits:</b> Adds Volume, Protects Against UV Rays, and Color Safe<br><br><b>Formulation:</b> Spray<br><br><b>Highlighted Ingredients:<br></b>- Hydrolyzed Wheat Protein: Helps increase body, facilitates styling, and enhances the look of sheen and the texture.<br>- Benzophenone-4: Helps to minimize the impact of UV light on hair.<br>- Panthenol (Vitamin B5): Delivers moisture, softness, and shine.<br>- Alpha Keratin 60ku®: a healing protein that’s identical to the keratin that makes up 90% of our hair. It repaves and refills keratin, repairing damaged hair with each use.<br><br><b>Ingredient Callouts:</b> Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances. This product is also vegan, cruelty-free, and comes in recyclable packaging.<br><br><b>What Else You Need to Know:</b> Formulated with Virtue’s revolutionary Alpha Keratin 60ku® protein, this lightweight styling mist delivers healthy shine while infusing hair with immediate, flexible, and buildable texture. It helps to protect against UV damage and keep hair looking its healthiest.<br><br><b>Clinical Results:</b> In a consumer perception study conducted on 50 respondents, immediately after use:<br>- 98% of women felt their hair had instant texture and volume<br><br>After 8 hours: <br>- 94% of women felt that their style was enhanced, and their texture, body, and style lasted all day<br><br>After 1 week of use:<br>- 96% of women felt that their style lasted longer, had buildable hold, and had better texture definition<br>
data {'dataFacets': []}
categories ['Hair > Hair Styling & Treatments > Hair Spray']
gender Female
market_id 51
remote_code P448744
is_lost 0
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date_created 2026-06-11 14:57:35.199620
date_modified 2026-06-28 11:38:24.104362